The clean series

So when is it okay to use lorem ipsum? First, lorem ipsum works well for staging. It’s like the props in a furniture store—filler text makes it look like someone is home. The same WordPress template might eventually be home to a fitness blog, a photography website, or the online journal of a cupcake fanatic. Lorem ipsum helps them imagine what the lived-in website might look like.

Second, use lorem ipsum if you think the placeholder text will be too distracting. For specific projects, collaboration between copywriters and designers may be best, however, like Karen McGrane said, draft copy has a way of turning any meeting about layout decisions into a discussion about word choice. So don’t be afraid to use lorem ipsum to keep everyone focused. One word of caution: make sure your client knows that lorem ipsum is filler text. You don’t want them wondering why you filled their website with a foreign language, and you certainly don’t want anyone prematurely publishing it.

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12 side


$339
Soft curves and tapering slender lines are inspired by modern design. The result is a classic yet contemporary chair, ideally combined with the table by the same name


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Albert


$1.600
Rated 5.00 out of 5
The compact and well-proportioned silhouette of both the seats and the small sofa, opens up to a new way of using the dining space: as a living room within the living room, a hybrid situation.


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Arbour


$1.900
The slender organic forms are fluid and graceful.‎ Noguchi emphasises the lightness of the elements with thin yet comfortable upholstery and a choice of cover fabrics in natural colours.


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Aruda


$699
Rated 5.00 out of 5
A new classic for the contemporary dining room, the Mondrian table reinterprets the light and elegant design of the sofa and coffee table collection of the same name


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Avana


$458
Soft curves and tapering slender lines are inspired by modern design. The result is a classic yet contemporary chair, ideally combined with the table by the same name


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Belt


$680
The compact and well-proportioned silhouette of both the seats and the small sofa, opens up to a new way of using the dining space: as a living room within the living room, a hybrid situation.


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For specific projects, collaboration between copywriters and designers may be best, however, like Karen McGrane said, draft copy has a way of turning any meeting about layout decisions into a discussion about word choice. So don’t be afraid to use lorem ipsum to keep everyone focused. One word of caution: make sure your client knows that lorem ipsum is filler text. You don’t want them wondering why you filled their website with a foreign language, and you certainly don’t want anyone prematurely publishing it. So when is it okay to use lorem ipsum? First, lorem ipsum works well for staging. It’s like the props in a furniture store—filler text makes it look like someone is home. The same WordPress template might eventually be home to a fitness blog, a photography website, or the online journal of a cupcake fanatic. Lorem ipsum helps them imagine what the lived-in website might look like. Second, use lorem ipsum if you think the placeholder text will be too distracting.

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SØLREM furniture collection


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